Amway ActivitiesAmway Recognizes in Hong Kong Outstanding Corporate Citizenship Award 2011In 2011, Amway Hong Kong was proud to receive not only the "Outstanding Corporate Citizenship Award - Outstanding Corporate Volunteer Team" for two successive years, but also the "Outstanding Corporate Citizenship Award - Services Industry", representing the services and care the company provides to the local community is being recognized. Amway formed the Caring Ambassador Team in 2006. By 2011 there were more than 2,600 volunteers, drawn from the ranks of Distributors, Privileged Customers and staff, regularly taking part in voluntary activities all dedicated to help underprivileged people live better lives. Amway Hong Kong hosted more than 60 voluntary activities throughout 2011, promoting low-carbon lifestyle, children's mental health and providing health care and beauty services to the community in particular. The result is truly encouraging with more than 2,600 voluntary hours contributed in total. Official Launch of Amway Hong Kong CSR ReportAmway is a company that was founded on the principle of "Helping People Live Better Lives". As a core element of the global corporation, Amway Hong Kong has been successful in enhancing its regional business performance and at the same time adhering strictly to the key belief of the founders - to pay back into society and help people achieve their goals. ISO 26000 - the latest international guideline for corporate social responsibility (CSR) - was launched in 2010. It addresses core components of social responsibility and in particular the efforts made by corporations in the areas of community, economy and environment. With reference to ISO 26000 (2010 version), Amway Hong Kong was proud to present its first CSR report in October 2011. The report lays out Amway Hong Kong's duties and responsibilities to society as a committed corporate citizen and looks ahead to CSR developments in the pipeline. The report serves as a bridge between Amway Hong Kong and its stakeholders in a highly transparent way, allowing the company to move forward in taking up even greater responsibility towards the community it serves. Amway Hong Kong Honoured at HKAEEAmway has shown a consistently strong commitment to environmental protection, and its efforts were once again recognized at the recent 2010 Hong Kong Awards for Environmental Excellence (HKAEE). Amway Hong Kong took the Silver Award in the Sectoral Awards (Retailers) scheme. Amway "Happy Angels" - Children Mental Health Nurturing Project Kick-off CeremonyAmway Hong Kong cares about the future of our next generation, as a responsible corporate citizen, we try our best to help them grow up healthily. In 2008, Amway collaborated with the Boys' and Girls' Clubs Association of Hong Kong to run the Amway Smiley Children - Mental Health Enhancement Project. In 2010, Amway is delighted to support again a continuation programme - Amway "Happy Angels" Children Mental Health Nurturing Project - with an aim to increase public awareness on children mental health and development. A kick-off ceremony of the new project was held on March 19, 2011 at Regal Kowloon Hotel. Guests of Honour included Professor Gabriel Leung, Secretary for Food and Health, Mr. Cheung Kwok Che, Member of Legislative Council (Functional Constituency - Social Welfare), Mr. Lawrence Wong, Project Manager of Partnership Fund for the Disadvantaged, Mrs. Elaine Yue, District Social Welfare Officer (Tai Po/North), Social Welfare Department, Dr. Ng Yin Ming, Chairman of the Board of the Boys' and Girls' Clubs Association of Hong Kong, Ms. Lilian Law, Director of the Boys' and Girls' Clubs Association of Hong Kong, Mrs Louisa Chan, General Manager of Amway Hong Kong Limited; and Benji and Lesley, a popular local singing duo. A carnival was held right after the ceremony in Centenary Garden, Tsim Sha Tsui East. Through various booth games and health tests, the carnival helped to enhance public perception on children mental health and care. Amway Hong Kong wins "Caring Company" Logo for the sixth consecutive yearAmway Hong Kong is proud to have been awarded the "Caring Company Logo" for the sixth consecutive year since 2005. In addition, in recognition of its commitment to sustainability and sound corporate citizenship, Amway was also awarded the "5 Years Plus Caring Company Logo" this year. Amway Hong Kong met four of the six criteria laid down in the 2010/2011 caring Company Scheme including volunteering, giving, caring for employees and caring for the environment. The company has joined hands with various non-government organizations to run a range of community activities, and in 2010 Amway Hong Kong participated in more than 50 community activities, with 800-plus volunteers giving up more than 3,500 hours of their time. Amway Hong Kong Honoured In Sing Tao AwardsAmway's position as the leading direct-selling brand in Hong Kong was reinforced when it took the "Best Direct Selling Company" honour at the recent Sing Tao Excellent Services Brand Award 2010. The award were given in recognition of Amway's brand awareness, service excellence and the way the company understands the needs of customers. It also highlights the way Amway has worked to improve every aspects of its operation, building customer confidence and loyalty along the way. Sing Tao Excellent Services Brand is an annual event organized by Sing Tao Daily since 2006. The award aims to recognize outstanding corporations that deliver excellent services to customers and the community. Amway Earns ISO 9001:2008 AccreditationAmway Hong Kong is proud to have received ISO 9001:2008 accreditation, confirming that the company reaches world-class standards in respect of the After Sale Services, inventory management, home delivery and shop delivery aspects of its business. Earlier this year, Amway Hong Kong committed to receiving this accreditation as part of its drive for continuous improvement in quality management. Resources were allocated for the training of technicians and customer service to employees, with a full-scale review of the workflow and documentation involved. Five years ago, the third generation of eSpring™ was launched in Hong Kong and quickly gained recognition from distributors and privileged customers. Phone surveys on after-sales service for the eSpring have revealed a continuous improvement in customer satisfaction, from 90% in 2005 to 95% by 2009. Amway Hong Kong is committed to the continued pursuit of service excellence and in 2011 will offer a further benefit for customers by extending the Warranty Guarantee period, one-stop delivery service (eSpring) and installation of eSpring auxiliary faucets. Amway Service Recognised in Mystery Shoppers ProgrammeAmway Hong Kong was named as a "2010 Service Retailer of the Year" in the Supermarkets category of the Mystery Shoppers Programme run by Hong Kong Retail Management Association (HKRMA). Amway Hong Kong has attained the average scores of 95.21 - hits a new high record. The award is clear recognition of the excellent quality of service provided at our Merchandising Centres. The participating Mystery Shoppers Programme organizations - over 140 companies in total with around 4,513 retail shops - were divided into 17 service categories. In the Supermarkets category, there are 14 organisations participated with over 1,130 retail stores. The service performance of participating companies in the Mystery Shoppers Programme is carefully checked and monitored according to nine key customer service assessment criteria identified by the HKRMA. Amway Wins Lisa's Quality Life Award for Third Consecutive YearsAmway Hong Kong was delighted to receive the "Best Direct Selling Company" honour at the 2010 Lisa's Quality Life Awards - the third year in a row for the company to get this recognition. "Lisa Living" is one of the most recognized magazines in Hong Kong. The main objective behind the Lisa's Quality Life Award programme is to spotlight high-quality brands for the reference of consumers, and to recognize those brands that have made a special effort towards continuous quality improvement. The award ceremony was held at the Island Shangri-la Hotel on August 20, 2010, with Mrs Louisa Chan, General Manager of Amway Hong Kong, receiving the award on Amway's behalf. The Mark of QualityAmway Hong Kong is proud to have been awarded certification under the Q-mark Service Scheme and Q-Mark Mystery Shopper Awards in recognition of the high-quality services provided at its Amway Hong Kong Merchandising Centres. Zing's Artistry Spring & Summer LookThe cool days of winter are over and we've moved into the energetic and spiritual season of spring. It's time to put that dark, monochrome clothing back into the wardrobe and bring a splash of vibrancy and colour back into our lives! Amway Unveils a New Brand Identity WorldwideAmway is unveiling a new visual identity worldwide, expressing the charisma and essence of the brand with a fresh visual statement. The virtues of Amway are fully demonstrated through the new brand identity which consists of three elements: the brand logo, a series of dynamic circles and four categories conveying the essence of what we do - "business opportunity, home, beauty and nutrition". The new identity demonstrates that we are confident yet humble, dynamic and, all the while, nurturing. It is positive change set into motion. Amway brings products, business opportunities and support to all those who want it. At the centre of the ripples, the core values of freedom, family, hope and reward are always present. Like the flowing ripples, Amway continuously evolves to create new possibilities. Amway Takes Two Reader's Digest Trusted Brands AwardsAmway and Amway Nutrilite both took regional Gold Awards in 2009 Reader's Digest "Trusted Brands" survey conducted across different Asian countries and territories. Amway was honored in the "Water Purifier" and "Vitamin/Health Supplement" categories, highlighting the company's reputation and trustworthiness for producing high-quality consumer products using the latest cutting-edge technology. The Reader's Digest Asia Trusted Brands Survey (previously known as Reader's Digest SuperBrands) was launched in 1999. The survey identifies which brands have the most appeal for affluent Asian consumers. Achieving Trusted Brand status is a genuine recognition of customer approval. |
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